CITRINE: Brand Ecology & Digital Experience Concept
CITRINE: Brand Ecology & Digital Experience Concept
A holistic visual identity and cross-device UI exploration developed during a remote internship with 360° Marketing Agency. The goal was to translate conscious luxury into a tangible product ecosystem.
A holistic visual identity and cross-device UI exploration developed during a remote internship with 360° Marketing Agency. The goal was to translate conscious luxury into a tangible product ecosystem.
CLIENT
Citrine
DELIVERABLES
Brand & Visual Identity Packaging Concept Website UI
Year
2024
Role
Remote Design Intern
2024:
Digital Disruptions
(Mixed Media) 2024:
Working within an agency environment, the challenge was to build more than just a logo. I approached Citrine as a complete "Productive Ecosystem." The packaging and 3D material visualization were designed to reflect organic materiality, merging the physical product feel with commercial viability.
To extend Stella Café's premium identity into physical spaces,
I designed a cohesive suite of event materials and merchandise.
This includes versatile, color-coded cup stickers, elegant hot cups,
and a co-branded event menu. The clean aesthetic ensures consistent brand recognition, delivering a luxurious experience whether at a mobile coffee cart or directly in a customer's hand.
To extend Stella Café's premium identity into physical spaces, I designed a cohesive suite of event materials and merchandise.
This includes versatile, color-coded cup stickers, elegant hot cups, and a co-branded event menu.
The clean aesthetic ensures consistent brand recognition, delivering a luxurious experience whether at a mobile coffee cart or directly in a customer's hand.
To ensure a seamless user journey, the physical brand was extended into a digital interface. I designed responsive web mockups focusing on clear visual hierarchy and an intuitive browsing experience across desktop and mobile devices.
To extend Stella Café's premium identity into physical spaces,
I designed a cohesive suite of event materials and merchandise.
This includes versatile, color-coded cup stickers, elegant hot cups,
and a co-branded event menu. The clean aesthetic ensures consistent brand recognition, delivering a luxurious experience whether at a mobile coffee cart or directly in a customer's hand.
To extend Stella Café's premium identity into physical spaces, I designed a cohesive suite of event materials and merchandise.
This includes versatile, color-coded cup stickers, elegant hot cups, and a co-branded event menu.
The clean aesthetic ensures consistent brand recognition, delivering a luxurious experience whether at a mobile coffee cart or directly in a customer's hand.
This internship project bridged the gap between visual aesthetics and digital functionality, demonstrating how a systemic approach can unify physical packaging and digital interfaces into one cohesive brand experience.
To extend Stella Café's premium identity into physical spaces,
I designed a cohesive suite of event materials and merchandise.
This includes versatile, color-coded cup stickers, elegant hot cups,
and a co-branded event menu. The clean aesthetic ensures consistent brand recognition, delivering a luxurious experience whether at a mobile coffee cart or directly in a customer's hand.
To extend Stella Café's premium identity into physical spaces, I designed a cohesive suite of event materials and merchandise.
This includes versatile, color-coded cup stickers, elegant hot cups, and a co-branded event menu.
The clean aesthetic ensures consistent brand recognition, delivering a luxurious experience whether at a mobile coffee cart or directly in a customer's hand.